Occasionally major campaigns would be supported with a dedicated micro-site, which would have to be maintained & updated throughout the campaign period.

In this instance I pitched & executed on a campaign for the upcoming release of Dead Space. Using this micro-site I was able to link our Dead Space content on FilePlanet with our digital purchase service Direct2Drive to generate interest in the game via promoted media content, then drive sales to Direct2Drive featured throughout the media pages. Through this campaign I was also able to secure exclusive uncensored content for FilePlanet that was not available anywhere else on the internet.